How to Grow Your Practice in Tough Times

So the economy has taken a nose dive and you are left trying to fill holes in your schedule. What can you do to actually increase your production? Having set up practice in 1980 when the unemployment rate in our county was 17% and the interest rate on my start up loan was 22.5% with advertising highly frowned upon and eight new dentists in town, I speak from experience.

Facebook: not even KGB oder CIA ever had 1200 pages about an average citizen

24 year old student lights match: Europe versus Facebook

If you are interested in social networks, don’t miss the slick video about Max Schrems’ David and Goliath struggle with Facebook over the way they are treating his personal information.  Click on the red “CC” in the lower right-hand corner to see the English subtitles.

Ways to Remain Productive in Tough Times

Every Patient who comes through our door should go through the following screening by the clinical personnel who is treating them:

1.)  Are they current with their recall?  If not, mention it to them and attempt to schedule. Possibly do the exam and X-rays that day.

How To Salvage Your Day!

We all know the scenario.  It’s Monday morning about 8:00 a.m. and your phone has been ringing.  Mrs. Smith, your 10:00 appointment scheduled for a bridge preparation is sick and can’t keep her appointment. 

Oral-Systemic Healthcare – AAOSH Scientific Session

The first scientific session for the American Academy for Oral Systemic Health is now behind us, and I can truly say it has launched a major movement in the world of health that is never going to go away and will only get stronger and more powerful as the years go by.

We came; we learned; and we were energized!

ACE Bite Camp SuperMedia Conference Center Dallas, TX

 

You Have Nothing to Lose but Knowledge! ACE’s Money Back   Guarantee! ACE is so confident in the knowlege you’ll gain from ACE Bite Camp, we gaurantee your course tuition. If after 3 months, you have yet to recoup your tuition fees, ACE will refund your tuition*! * Refund policy requires additional tutoring session with Dr. Mac Lee  (Program Director) to determine refund eligibility.   REGISTER TODAY Click Here!!    ACE Bite Camp Sponsor:

www.myotronics.com

 

 

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EARN 14 CE CREDITS  Academy of Comprehensive Esthetics is a recognized ADA CERP Provider

ONLY 1 WEEK TILL  ACE BITE CAMP! DON’T MISS THIS MEETING!   ACE Bite Camp August 19th & 20th SuperMedia Conference Center Dallas, TX

What is ACE Bite Camp About?

The bite is the most difficult to diagnose and treat. It is the most insidious and misunderstood, the most contentious, most difficult and most expensive to treat.  Most importantly, it is the most difficult to explain to patients. Everything we do hinges around how the teeth come together. ACE Bite Camp can help solve the mystery!! Here is what ACE Bite Camp is REALLY about: Learning the theories of neuromuscular dentisty and why it’s not a bad thing See how its applied in the REAL WORLD Learn when you should apply neuromuscular techniques Cut through the mystery of neuromuscular dentistry and get your questions answered ACE Bite Camp is the place to start your journey to better understanding how the mouth is like a crime scene and you are the super detective who is there to solve the mystery! You will learn enough pearls and sales techniques to pay for the seminar within a week of attending the program.

Your Instructors & Topics:

The speakers represent three different, very successful dental practices; practices that focus on the high end work via restoring mouths and not being tied to the insurance treadmill.  Each practice location – Calgary, Savanna, GA and Edna, Texas –  represent large urban, medium city and extremely rural practice settings.

Dr. Mac Lee & Ms. Joleen Jackson:  will be covering many, many different sales and communication skills.  They will show a multitude of clinical pictures and how you use the sales material to explain problems and solutions in ways that make perfect sense to the patient.  Mac and Joleen are going to go into great detail, why people buy, why they don’t buy and why some offices get great case acceptance and others don’t. They will cover simple dental problems like single crowns and move all the way up to TMD, Full Mouth Restoration and Immediate and Facelift dentures. The information is so easy to use, you can implement it into your practice stating Monday morning.

Dr. Curtis Westersund has a tremendous TMD practice and will explain the “why” and “how” of treating difficult patients.  Finding out where the jaw wants to go for any patient is the subject he will be demonstrating.  The success of TMD treatment depends on treating the patient well and finding the right bite. You will learn: How to attract TMD patients to your office How the office can both educate and motivate the patient about seeking therapy for their TMD condition. What signs and symptoms to look for with TMD patients The process of using the ULF TENS in recording a bite position that will allow you to create a removable TMD Orthotic What kind of TMD Orthotic to make and how to deliver and adjust that orthotic for the TMD patient The business side of providing TMD care for patients and how it can help not only support your existing patient base but add a whole new patient base to your practice

Dr. Brad Durham probably does more full mouth cases as anyone in the world.  He builds these mouths to where the jaw wants to go the same way as Dr. Curtis helps his TMD patients get pain free.  Anyone that can prep as fast as he does can certainly real pearls when it comes to prepping teeth and working with the lab.  The success of a full mouth reconstruction depends on treating the patient well and finding the right bite. You will learn: Leadership: Without leadership, nothing happens. Leadership is a trainable trait, fueled by passion.  ”Only the lead dog gets a change of scenery!” Management:The role of management is to implement the plan created by leadership. Most dentists are poor managers. Learn to use systems also create consistency in management. Marketing: In the age of external marketing, it still pays to maximize your internal marketing opportunities and treating people well and earning referrals will always be the primary focus. Having a well-run marketing program is a lot of work but a magical thing indeed! Sales: We have all heard it before….”nothing happens until the patient says yes”….true but better to focus on dealing with the right patient. If you have a patient in the office who naturally wants what you have to offer, all you have to do is simply give it to them! Technical Skills:The number one technical skill that you can develop for achieving practice success is occlusion….predictably treating TMD, opening the bite, and creating great looking smiles as well as branching out into facial aesthetics will overwhelm your practice.

Dr. Rod Strickland is the inventor of Facelift dentures.  He has come up with an ingenious way to make dentures.  He also does a lot of immediate dentures and has tons of pearls on both procedures.  And guess what….the success of dentures depends on treating the patient well and finding the right bite. You will learn: Today’s Denture Opportunity What is the “denture look” and why does it occur How is denture design related to Bite Camp Facelift Dentures Overview Immediate Dentures

ACE BITE CAMP REGISTRATION FEES: Doctors  ACE Members: $895 Non-Members: $995 Team                            ACE Members: $295 Non-Members: $395

I Will Never Hire a “Social Media Expert,” and Neither Should You

I was going to call this article “All “Social Media Experts” need to go die in a fire,” but I figured I should be nicer than that.

But my title stands. If you call yourself a “Social Media Expert,” don’t even bother sending me your resume.

Dental Health During Pregnancy: What To Expect When Expecting

You have so much to think about during pregnancy, but don’t overlook your dental health, which can be affected by the hormonal changes you will experience during this time. For example, women are more likely to develop gingivitis during pregnancy.  Gingivitis is an infection of the gingiva (gums) that can cause swelling and tenderness.  Your gums also may bleed a little when you brush or floss.  Left untreated, gingivitis can affect the supporting tissues that hold your teeth in place.  Your dentist may recommend more frequent cleanings to prevent gingivitis.

Mercury Exposure May Contribute to Alzheimer’s Risk

Inorganic mercury, which is still widely used in dental amalgams, is likely a contributing cause of Alzheimer’s disease (AD) according to a systematic review of 106 studies published in the November issue of the Journal of Alzheimer’s Disease.

Sleep Apnea A Fit Man’s Last Gasp

If you’re lean and strong, you may be the next victim of a hidden health threat that’s strangling men in their sleep

Jim Thornton in Men’s Health